Whether you're a 4th-generation leather artisan in Tanggulangin Sidoarjo (a craft tradition since 1939), a textile wholesaler at Pasar Atom serving Korean and Chinese buyers, a fashion brand with outlets at Tunjungan Plaza / Pakuwon Mall / Galaxy Mall / Ciputra World, or an indie label launching your first collection — you need editorial visuals that speak to Surabaya's ethnically diverse market (Chinese-Surabaya + East Javanese + Madura). Fotofusi Surabaya assigns a fashion specialist team familiar with the local brief: editorial outdoor at Jl Tunjungan colonial heritage + Pakuwon City scenic + Klenteng Sanggar Agung sunset, premium fashion studios in Pakuwon or Wonokromo, ethnically diverse Surabaya model network, plus multi-format output (printed lookbook + Reels 9:16 + TikTok + Stories) with our signature warm urban brass LUT. From Rp 3,500,000, secure escrow.
About Fotofusi Surabaya Fashion Photo & Video
Fotofusi Surabaya is an end-to-end fashion photography team operating in Indonesia's second-largest city — the industrial heart of East Java and home to a fashion ecosystem with a character distinct from Jakarta or Bandung. That character comes from three layers: the Tanggulangin Sidoarjo heritage of 4-generation leather artisans since 1939 (handmade bags, shoes, jackets), the 4-floor Pasar Atom textile wholesale market — East Java's largest, with regular buyers from South Korea and China — and the modern fashion brand scene anchored in premium malls (Tunjungan Plaza heritage CBD, Pakuwon Mall mega-mall, Galaxy Mall East Surabaya, Ciputra World convention + retail) serving an economically strong Chinese-Surabaya consumer base plus an ethnically diverse East Javanese market.
Editorial fashion requires different skills from regular product photography: proper garment preparation (steaming, fitting, minor repair), model casting matching brand persona, layering + accessories styling, posing that captures garment movement, lighting that highlights fabric texture (critical for Tanggulangin leather where grain & sheen are the selling point), and post-production that preserves fabric color accuracy (critical for Pasar Atom textile with a Chinese-Korean import color range that's quite specific). Surabaya team standard setup: medium-format or top-tier full-frame camera (Sony A7R V, Canon R5, Fuji GFX 100S), fashion specialist lenses (85mm 1.4, 50mm 1.2, 24-70mm 2.8), Aputure / Godox studio + Profoto on-location professional lighting, full reflector + diffuser kit, plus X-Rite ColorChecker color calibration for cross-batch consistency. For video campaigns, cinema camera access (Sony FX6, Sony FX3, BMPCC 6K Pro) available via Pakuwon-area rental network.
Our work model is curated assignment: the Fotofusi Surabaya quality team selects a fashion photographer + stylist whose portfolio style matches your brand persona. For a Tanggulangin leather UMKM repositioning heritage-meets-modern: warm earthy tone with posing that showcases craftsmanship (stitching close-up, hardware detail, leather grain). For a Pasar Atom textile brand serving B2B + retail: clean editorial tone with emphasis on fabric drape & flow. For a Pakuwon RTW brand targeting Chinese-Surabaya upper-middle consumers: polished cosmopolitan tone with models representing Surabaya's ethnic diversity. For indie East Surabaya streetwear (ITS-Unair student-driven scene): edgy tone with heritage Jl Tunjungan colonial backdrop or industrial Wonokromo vibe. Complete local model network: Chinese-Surabaya (important for brands targeting Pakuwon-Tunjungan-Kya-Kya consumers), East Javanese authentic (for modest wear / heritage / mainstream brands), plus Madura via Suramadu bridge access for brands wanting deep East Java cultural authenticity.
What sets Fotofusi Surabaya apart: multi-use visual efficiency + escrow system + access to iconic Surabaya locations that aren't generic. One shoot produces three use cases simultaneously: editorial for printed lookbook (essential for Tanggulangin UMKMs still selling via showroom + B2B reseller channels), white-background for marketplace listing on Tokopedia / Shopee / TikTok Shop / Lazada, and cinematic video lookbook for paid ads on Meta / TikTok / Reels 9:16 + Stories 9:16. Output is color-graded with our signature warm urban brass LUT — giving the warm colonial-meets-tropical tone that's distinctly Surabaya (similar to Hotel Majapahit golden hour or Jl Tunjungan late afternoon), not Jakarta's clean blue or Bali's vibrant tropical. Payment is held at the Fotofusi Surabaya account until the brand confirms satisfaction with the final edit. Full commercial rights — no watermark, unlimited usage for printed lookbook, e-commerce, Surabaya area billboards, press kit, mall OOH (Tunjungan Plaza / Pakuwon Mall / Galaxy Mall / Ciputra World).
Team familiar with leather artisan shoot workflow at Tanggulangin (4-generation craftsmanship since 1939) — proficient at handling leather to capture grain texture, stitching detail, hardware close-ups. Editorial lookbook for heritage-meets-modern positioning, plus white-background catalog for marketplace + Shopee Live demos.
Team familiar with the 4-floor Pasar Atom ecosystem (Surabaya fashion brand sourcing + regular Korean / Chinese buyers). Can shoot in-situ for B2B textile catalogs, or source Pasar Atom fabric as styling props for other fashion brands. Fast fabric sourcing access for pre-production styling.
Already handled brands with outlets at Tunjungan Plaza, Pakuwon Mall, Galaxy Mall, Ciputra World. Understands Chinese-Surabaya upper-middle consumers (preference for polished cosmopolitan visuals) and East Javanese consumers (authenticity-appreciating). Location permit access at malls (negotiated rate via partnership).
Location database: Jl Tunjungan colonial heritage retro strip (1910 architecture), Pakuwon City scenic (mega-residential lake), Klenteng Sanggar Agung Pantai Kenjeran (iconic sunset), Pasar Pucang Anom + Bratang flower market for styling props, plus premium fashion studios in Pakuwon and Wonokromo. Signature warm urban brass LUT.
Packages & Pricing
Four packages from Tanggulangin UMKMs launching their first leather collection to established brands submitting to Surabaya Fashion Parade or running Q4 mall-wide campaigns. All include Surabaya model network (Chinese-Surabaya + East Javanese diverse) + styling + multi-format output. Pricing includes the tier-1 Surabaya CBD adjustment (1.4× the national tier-2 baseline). For cross-city shoots from the Surabaya team (Malang Batu / Bromo sunrise / Madura via Suramadu), transport + lodging at cost — transparent disclosure.
10 SKU lookbook + e-commerce — first collection launch
From
Rp 3.500.000
Best for: Surabaya fashion UMKMs or small brands launching their first collection — Tanggulangin leather UMKM from the 1939 tradition, indie Pasar Atom textile brands, or new brands in Sidoarjo-Gresik. Needs basic lookbook + Tokopedia/Shopee listing on a tighter budget. Shoot at a partner studio in the Pakuwon or Wonokromo area.
CHOOSE THIS15 SKU + iconic Surabaya outdoor + Reels/TikTok video
From
Rp 7.000.000
Best for: Growing Surabaya fashion brands with 15 SKUs per collection — RTW brands with Pakuwon Mall outlets, modest wear brands in the Galaxy Mall area, Tanggulangin leather brands with existing reseller networks. Needs complete lookbook + cinematic video teaser + multi-format 9:16 for Reels/TikTok/Stories. Most popular for indie Surabaya brands + e-commerce-first brands.
CHOOSE THIS25 SKU + heritage-modern-sunset multi-concept + cinematic
From
Rp 14.000.000
Best for: Established Surabaya fashion brands with 20–30 SKU seasonal collections — Tanggulangin 4th-generation leather brands with modern rebranding, RTW brand chains across Pakuwon-Tunjungan-Galaxy, modest wear brands expanding to Madura via Suramadu. Multi-concept editorial (Jl Tunjungan colonial retro, Pakuwon City scenic, Klenteng Sanggar Agung sunset, Hotel Majapahit heritage), multi-model, complete cinematic campaign video.
CHOOSE THISMajor campaign — broadcast quality + drone + Bromo option
From
Rp 30.800.000
Best for: Established Surabaya brands (signed 4th-generation Tanggulangin leather brands with national distribution, East Java regional RTW designers, modest wear brands expanding nationally to Jakarta-Bandung-Bali) with major collections of 30–50 SKUs. Full campaign production — broadcast-quality, multi-day, drone aerial over Suramadu / Pakuwon City / Klenteng Kenjeran, original music score, optional Bromo sunrise sub-zero destination shoot (T-1 stay at Cemoro Lawang).
CHOOSE THIS* Pricing includes tier-1 Surabaya CBD adjustment (+40% over national tier-2 baseline / equivalent to 1.4× Jogja baseline pricing). For cross-city shoots — Malang Batu (2 hours) / Bromo sunrise (4 hours + Cemoro Lawang overnight) / Madura via Suramadu — transport + crew lodging at cost, transparent disclosure before contract. Add-ons available: international model (Korean / Japanese / Western face) Rp 2,500,000–5,000,000/session via Jakarta agency partnership. Authentic Madura model (via Suramadu access) Rp 800,000–1,500,000/session. Tanggulangin leather garment preparation service (cleaning, polishing, hardware adjustment) Rp 150–400K per SKU. Pasar Atom premium fabric sourcing for styling Rp 100–300K per look. Premium locations (Hotel Majapahit heritage interior, House of Sampoerna interior, Kya-Kya event permit) billed separately per venue management. Music license royalties not included in Platinum package if using music other than the original score.
Not sure which package? Chat WA with Fotofusi team →
What You Get
Every package includes the deliverables below — ready for printed lookbook (essential for Tanggulangin UMKMs still selling via showroom + B2B reseller), Indonesian marketplace listings, Meta/TikTok paid ads campaigns, and Surabaya mall OOH (Tunjungan Plaza / Pakuwon Mall / Galaxy Mall / Ciputra World).
Each SKU gets editorial photos (for printed lookbook + press kit + B2B reseller deck — critical for Tanggulangin leather brands selling to Jakarta-Bali-Medan showrooms via resellers) + white-background photos (for Tokopedia / Shopee / TikTok Shop / Lazada / Blibli — spec-approved). One shoot, all Surabaya + national channels covered.
TFP model from Surabaya network (Basic) or professional model (Standard+) — ethnically diverse cast: Chinese-Surabaya (for brands targeting Pakuwon-Tunjungan-Kya-Kya consumers), authentic East Javanese (for modest wear / heritage / mainstream brands), plus Madura option via Suramadu for brands wanting deep East Java cultural authenticity. International model option via Jakarta agency partnership for Platinum.
60–90 second video lookbook with slow motion, fabric movement (critical for Tanggulangin leather grain + Pasar Atom textile drape), model performance. Standard+ gets dedicated 9:16 cuts for Reels / TikTok / Stories — not re-cropped from 16:9, but shot with native vertical composition. Platinum gets broadcast-quality 2–3 minute + multi-cuts comparable to mall-wide campaign opening reels.
1:1 (Instagram feed + marketplace listing), 4:5 (full IG feed), 9:16 (Reels / TikTok / Stories / Spotify Canvas — dedicated cuts), 16:9 (YouTube + Tunjungan / Pakuwon mall billboard banner). Output folders separated per use case: marketplace listing per platform, social media, printer-ready printed lookbook, Meta + TikTok paid ads ready, mall OOH billboard ready for Pakuwon / Tunjungan / Galaxy / Ciputra management submission.
Surabaya multi-concept locations that aren't generic — Jl Tunjungan colonial heritage 1910 retro (for Tanggulangin leather heritage-meets-modern or vintage-influenced brands), Pakuwon City scenic mega-residential lake (for cosmopolitan upper-middle RTW), Klenteng Sanggar Agung Pantai Kenjeran sunset (for dramatic Chinese-influenced lookbook or evening wear), Hotel Majapahit 1910 heritage (for premium designer / heritage brand), Kya-Kya Kembang Jepun Chinatown (for Chinese-Surabaya brands targeting the Sangjit-wedding market), Pakuwon Mall / Tunjungan Plaza modern retail interior (for RTW chains). Signature warm urban brass LUT gives the warm colonial-meets-tropical tone distinctly Surabaya.
Usable for printed lookbook (Tanggulangin B2B reseller deck + showroom), e-commerce listings across all Indonesian marketplaces, Meta Ads, TikTok Ads, Surabaya area billboards, press releases (Surabaya Pagi / Jawa Pos / Vogue Indonesia), mall OOH (Tunjungan Plaza / Pakuwon Mall / Galaxy Mall / Ciputra World / Lenmarc / Marvell City / Royal Plaza), product packaging, in-store display. No watermark, unlimited usage.
Process
Six-phase end-to-end Surabaya fashion production — from concept to campaign-ready delivery for marketplace launch + paid ads + printed lookbook + mall OOH. All coordinated by the Fotofusi Surabaya team.
Message Fotofusi Surabaya admin via WhatsApp or email. Send brand persona, Surabaya target customer (Chinese-Surabaya Pakuwon upper-middle? Mainstream East Javanese? Tanggulangin UMKM B2B reseller?), collection theme, SKU count, target marketplace + channel (Tokopedia / Shopee / TikTok Shop / printed lookbook / mall OOH), budget, campaign deadline. We develop 2–3 concepts with Surabaya-specific moodboards within 24 hours (venue references + model casting + Pasar Atom / Bratang styling sourcing).
Fotofusi Surabaya quality team selects fashion specialist team — photographer + stylist + MUA + model network. Portfolio + model card sent for approval. Surabaya-specific considerations: model ethnic representation (Chinese-Surabaya for Pakuwon-target brands / East Javanese for mainstream / Madura via Suramadu for heritage authenticity), location preference (Jl Tunjungan heritage vs Pakuwon City scenic vs Klenteng sunset vs Wonokromo studio), styling sourcing (Pasar Atom textile / Bratang flower / Pasar Pucang Anom).
Confirmed? Transfer 30% deposit to Fotofusi Surabaya escrow (not directly to photographer / agency). Concept finalization + model casting + location scouting + wardrobe styling + Pasar Atom fabric sourcing if needed + Surabaya permit handling (Jl Tunjungan, Pakuwon City, Klenteng Sanggar Agung, Hotel Majapahit if heritage shoot, Kya-Kya if Chinatown brief). T-3 garment prep at Pakuwon / Wonokromo studio — critical for Tanggulangin leather needing polishing + hardware adjustment.
T-3: team coordinates final shot list, model fitting session (important for Surabaya network models with varied body types — Chinese-Surabaya vs East Javanese), location confirmation + final permits, per-location schedule (factoring in Surabaya CBD rush-hour traffic + Klenteng Kenjeran 17:30 golden hour). Final 70% payment due T-3 before production day. Brand welcome on set to approve hero shots.
Shoot per shot list at pre-scouted locations. Multi-setup at Pakuwon / Wonokromo studio + iconic Surabaya locations. Surabaya SOP: team arrives 90 minutes before call time to mitigate Wonokromo / Margorejo / Pakuwon area traffic (flooding at certain spots during heavy rain Nov-Mar). Dailies review at end of each day via cloud upload for same-day brand approval.
Editing + consistent color grading with signature warm urban brass LUT (preserving Tanggulangin leather grain + Pasar Atom textile color accuracy) + cinematic video edit + dedicated 9:16 cuts for Reels / TikTok / Stories. Preview in 24–48 hours. Full delivery in 7–21 days per package. Output folders separated per use case (per-platform marketplace listing, social media, printed lookbook, paid ads, mall OOH). Once the brand confirms satisfaction, escrow releases payment to the fashion team.
Why Choose Fotofusi
Surabaya has a fashion character distinct from Jakarta or Bandung — 4-generation Tanggulangin UMKM heritage, Pasar Atom textile wholesale serving Korean-Chinese buyers, the Tunjungan-Pakuwon mall premium scene with Chinese-Surabaya consumers, plus ethnically diverse East Java. Fotofusi Surabaya is familiar with all three layers.
Handling handmade Tanggulangin leather brands since 2023 — proficient at leather artisan shoot workflow (capturing grain, sheen, stitching detail, hardware close-ups), heritage-meets-modern positioning for 4th-generation rebrands, plus deliverables relevant to Tanggulangin sales channels (printed lookbook for B2B resellers + Jakarta-Bali-Medan showrooms, marketplace listings for DTC, Shopee Live for product demos).
Team familiar with the 4-floor Pasar Atom ecosystem — can shoot in-situ for B2B catalogs of textile brands serving Korean / Chinese buyers, or source Pasar Atom fabric as fast styling props for other fashion brands. Direct access to textile vendors with shoot collaboration history.
Handled brands with outlets at Tunjungan Plaza, Pakuwon Mall, Galaxy Mall, Ciputra World — understands Chinese-Surabaya upper-middle consumers (polished cosmopolitan visual preference, model casting representing ethnic identity) and mainstream East Javanese consumers (authenticity-appreciating, diverse model casting). Mall location permit access (negotiated rate via partnership).
Non-generic Surabaya location database: Jl Tunjungan colonial heritage 1910 retro, Pakuwon City scenic lake, Klenteng Sanggar Agung sunset Pantai Kenjeran, Hotel Majapahit heritage, Kya-Kya Kembang Jepun Chinatown, House of Sampoerna museum. Plus premium fashion studios in Pakuwon / Wonokromo. Signature warm urban brass LUT delivers a warm colonial-meets-tropical tone distinctly Surabaya — not Jakarta's clean blue or Bali's vibrant tropical.
Surabaya fashion brands' primary campaign channel is no longer IG feed — it's Reels 9:16 + TikTok 9:16 + Stories 9:16. Fotofusi Surabaya shoots vertical-native setups (not re-cropping from 16:9), so 9:16 composition is strong, model proportion isn't cropped, and fabric movement is captured naturally. Reels / TikTok algorithms reward native 9:16 content — making Surabaya brand campaigns more competitive.
30% deposit held at Fotofusi Surabaya account until the brand confirms satisfaction with final results. For Chinese-Surabaya brands with extended Hokkien-speaking family management, the Fotofusi Surabaya team has a Mandarin-aware lead for smooth communication — important for seasonal campaigns with major investment (Imlek collection, mid-year campaign, Q4 holiday). Plus 1–2x free revisions per package. For established brands with procurement processes, we accommodate PO/SPK Net 30/60 with PT invoice + VAT tax invoice — procurement-friendly Coupa / Ariba / SAP / Oracle Fusion.
Testimonials
Lim Mei Hwa
Brand Owner, RTW Fashion Outlet Tunjungan Plaza · Tunjungan, Central Surabaya · April 2026
“We're a fashion outlet at Tunjungan Plaza — polished RTW for Chinese-Surabaya upper-middle consumers. Chose Fotofusi Surabaya's Standard package — Pakuwon studio shoot + outdoor at Jl Tunjungan colonial retro + sunset at Klenteng Sanggar Agung. The result was editorial-grade on par with Jakarta tier brand campaigns — used for Q3 IG ads launch + Shopee + Tokopedia listing. The signature warm urban brass LUT fit our colonial-cosmopolitan brand persona perfectly. Shopee click-through 2.8x higher than our previous in-house shoots. Worth every rupiah.”
FAQ
13 common questions from wedding photography clients in Jogja.
Basic Surabaya starts at Rp 3,500,000 (half day, 10 SKUs, 1 TFP model, Pakuwon / Wonokromo studio). The popular Standard Surabaya is Rp 7,000,000 (full day, 15 SKUs, mix of studio + iconic Surabaya location like Jl Tunjungan / Pakuwon City / Klenteng Sanggar Agung sunset, professional model, cinematic video + 9:16 cuts). Premium Surabaya Rp 14,000,000 (2-day multi-concept, 25 SKUs, 4 heritage-modern-sunset locations). Platinum Surabaya Rp 30,800,000 (3-4 day broadcast quality + Suramadu drone + Bromo sunrise option). Pricing includes the tier-1 Surabaya CBD adjustment (1.4× Jogja baseline).
Very familiar — this is one of our specialties. Tanggulangin = the Indonesian handmade leather artisan hub, a tradition since 1939 (4 generations of artisans). The Fotofusi Surabaya team understands the leather shoot workflow: capturing grain texture (critical for full-grain vs top-grain), sheen on hardware + stitching detail, plus deliverables relevant to Tanggulangin brand sales channels (printed lookbook for B2B resellers + Jakarta-Bali-Medan showrooms, marketplace listing for DTC, Shopee Live for product demos). We've handled multiple 3rd- and 4th-generation Tanggulangin brands going through heritage-meets-modern rebranding.
Yes — we're familiar with the 4-floor Pasar Atom ecosystem (East Java's largest textile wholesale, with regular Korean-Chinese buyers). In-situ shoots for B2B catalog brands (capturing wholesale energy + fabric range + drape & flow), or sourcing Pasar Atom fabric as fast styling props for other fashion brands. Market management coordination + tips for surrounding vendors handled by the team. For textile brands targeting Singapore-Malaysia buyer expansion, we can also output bilingual (Indonesian + English / Mandarin signage edit) for professional catalogs.
Complete location database of Surabaya spots fashion brands frequently use: Jl Tunjungan colonial heritage 1910 retro (for Tanggulangin leather heritage-meets-modern or vintage-influenced brands — Hotel Majapahit + colonial architecture strip), Pakuwon City scenic lake mega-residential (for cosmopolitan upper-middle RTW), Klenteng Sanggar Agung Pantai Kenjeran sunset (for dramatic Chinese-influenced lookbook or evening wear / Imlek collection), Hotel Majapahit 1910 heritage (for premium designer / heritage brand — Yamato Incident backdrop), Kya-Kya Kembang Jepun Chinatown (for Chinese-Surabaya brands targeting the Sangjit-wedding market), House of Sampoerna museum (colonial heritage for premium brand), Tugu Pahlawan (patriotic heritage for modest wear / nationalist brand). Plus modern retail interiors at Tunjungan Plaza / Pakuwon Mall / Galaxy Mall / Ciputra World for RTW chains. Permit handling included.
Fotofusi Surabaya partner studio network: Pakuwon area (premium fashion studio with Aputure / Godox / Profoto setup, cyclorama, infinity wall, multi-backdrop — suitable for e-commerce + mid-tier editorial), Wonokromo (fashion studio with heritage character + editorial setup, suitable for premium brands needing moodier vibes), plus commercial studio access in Mayjen Sungkono and a satellite Sidoarjo studio (for shoots near Tanggulangin to avoid back-and-forth). Studio selection adjusted to brand persona + package budget. For Platinum, cinema camera rental access (Sony Venice / Sony FX9 / RED Komodo) via Pakuwon partnership.
Yes — this is a Fotofusi Surabaya strength. Surabaya = an ethnically diverse city: Chinese-Surabaya strong (Kya-Kya, Pasar Atom, Pakuwon City — upper-middle consumers preferring polished cosmopolitan visuals), mainstream East Javanese (mall area consumers + the Tanggulangin UMKM market — appreciating authenticity), plus Madura via Suramadu access (for brands wanting Salt Island heritage cultural authenticity). The Fotofusi Surabaya model network covers all — brands can request casting representing their target consumer (Chinese-Surabaya for Pakuwon-segment brands, East Javanese for mainstream, Madura for cultural heritage, or a mix for brands wanting broad East Java ethnic representation).
Dedicated cuts — not re-cropped. Standard Surabaya+ gets 3–5 native 9:16 cuts (shot with vertical composition from the start), Premium Surabaya gets 5–8 cuts, Platinum gets 10+ cuts structured for weekly posting. Important because: (1) Cropping from 16:9 often cuts off model proportion / fabric movement, (2) Reels / TikTok algorithms reward native 9:16 content (not letterboxed or cropped) — higher engagement, (3) Surabaya fashion brands' primary campaign channel is now 9:16, not IG feed 1:1. Investing in dedicated 9:16 cuts = more competitive Surabaya campaign ROI vs Jakarta brands that often just re-crop.
The warm urban brass LUT (Look-Up Table) is our color grading signature for Surabaya shoots — delivering the warm colonial-meets-tropical tone distinctly Surabaya, similar to Hotel Majapahit golden hour or Jl Tunjungan late afternoon. Tonal characteristics: warm highlights (brass / amber), shadows slightly teal-neutral, midtones preserving Indonesian skin tone (not Jakarta's urban cool-blue, not Bali's tropical vibrant-saturated). Suits Surabaya fashion brands wanting heritage-meets-modern visuals, Tanggulangin leather where grain pops, or cosmopolitan-yet-warm Pakuwon RTW. Brands can request alternative grades (clean editorial / moody dramatic / vibrant playful) per brand persona.
Yes — as a Premium Surabaya add-on, or included in the Platinum package. Bromo Tengger Semeru = legendary location for seasonal heritage fashion campaigns (sunrise 04:00–06:00 with dramatic sea-of-clouds). Bromo-aware team: we stay T-1 at Cemoro Lawang (4-hour drive from Surabaya city via Pandaan-Pasuruan-Probolinggo toll), ready with gear waterproofing + thermal protection (sub-zero dawn + strong winds), extra batteries (cold drain), special drone permit from Bromo National Park management, plus local Bromo 4WD jeep. Suits seasonal mountain-edition modest wear, outdoor / adventure-positioned leather brands, or RTW seasonal hero campaigns. Crew lodging + jeep included in Platinum or as Premium add-on.
In-city Surabaya + Sidoarjo (Tanggulangin access) transportation is free for all packages. Standard+ also includes Gresik. Premium+ also includes Madura access via Suramadu (30-minute bridge). Surabaya location permit handling is included — Jl Tunjungan (Surabaya City Disparbud for commercial shoots), Pakuwon City (Pakuwon Group management), Klenteng Sanggar Agung Pantai Kenjeran (klenteng management coordination), Hotel Majapahit heritage interior (1910 heritage-protected building management), Kya-Kya Kembang Jepun (klenteng + Chinatown community management). For Malang Batu (2 hours) / Bromo sunrise (4 hours + Cemoro Lawang overnight) / Tretes-Prigen Pasuruan (1.5 hours) / Pacet-Trawas Mojokerto (1.5 hours) / Madura Bangkalan, transport + crew lodging at cost — transparent disclosure.
Basic Surabaya: photos only. Standard Surabaya includes a 60–90 second cinematic video lookbook + dedicated 9:16 cuts (3–5 cuts) for Reels / TikTok / Stories + 30-second BTS mini-video. Premium Surabaya includes 60–90 second cinematic main + multiple cuts (15–30 second teaser for Meta / TikTok paid ads) + 5–8 dedicated 9:16 cuts + 60-second BTS. Platinum Surabaya includes 2–3 minute broadcast-quality cinematic main + multiple campaign cuts for Meta Ads / TikTok Ads / YouTube / Spotify Canvas + 10+ dedicated 9:16 cuts structured for weekly posting + 3–5 minute BTS documentary + original music score with commercial license.
Yes. Full commercial usage rights for all packages — printed lookbook (Tanggulangin B2B reseller deck + showroom), e-commerce listing across all Indonesian marketplaces (Tokopedia / Shopee / TikTok Shop / Lazada / Blibli), paid ads (Meta, TikTok, Google, YouTube), Surabaya area billboards (Jl A. Yani, Mayjen Sungkono, Pakuwon area), press releases (Surabaya Pagi / Jawa Pos / Vogue Indonesia), mall OOH (Tunjungan Plaza / Pakuwon Mall / Galaxy Mall / Ciputra World / Lenmarc / Marvell City / Royal Plaza), product packaging, in-store display. No watermark, no commercial usage limits. Your brand fully owns the produced visuals.
Escrow means your deposit and final payment are held at the Fotofusi Surabaya account (not paid directly to the fashion team / model / studio). We release funds only after the brand confirms satisfaction with the final edit. For Surabaya seasonal campaigns or major collection launches with major investment (tens of millions IDR — especially established 4th-generation Tanggulangin brands or RTW chains across Pakuwon-Tunjungan-Galaxy-Ciputra), this system protects the brand from vendor-ghosting risk after deposit or off-brief results. Plus 1–2x free revisions per package. For established brands with procurement processes (Rungkut / SIER MNC manufacturing with fashion side-lines, Gresik corporate brands), we accommodate PO/SPK Net 30/60 with PT invoice + VAT tax invoice — procurement-friendly Coupa / Ariba / SAP / Oracle Fusion.
Service Areas
The Fotofusi Surabaya team covers Surabaya city + Sidoarjo (Tanggulangin) + Gresik + Madura via Suramadu access without transport fees. Fashion shoot hubs per Surabaya area:
Tunjungan Plaza (CBD mall for RTW outlet brands), Jl Tunjungan colonial heritage 1910 retro (signature outdoor editorial lookbook), Hotel Majapahit 1910 heritage colonial + Yamato Incident backdrop, Sheraton Surabaya, Pullman Surabaya City Centre, DoubleTree by Hilton, Pasar Genteng Chinese-Javanese heritage for kuliner-fashion crossover
Ciputra World mall + convention (fashion brand outlet + showcase), Shangri-La / JW Marriott for premium designer events, Java Paragon, Wyndham, Lenmarc Mall, office tower zone for corporate fashion shoots
Pakuwon Mall (mega mall for flagship RTW outlets), Pakuwon City scenic mega-residential lake for upper-middle lookbook, JW Marriott Pakuwon (luxury event venue), Marvell City, East Coast Center, Tunjungan City access
Wonokromo premium fashion studio (cyclorama + editorial setup), Jl Raya Darmo heritage premium residential, Royal Plaza, Mercure Surabaya Manyar, Marvell City ballroom, Taman Bungkul urban green space
Klenteng Sanggar Agung Pantai Kenjeran iconic 17:30 sunset (signature dramatic lookbook), Pantai Kenjeran + Atlantis Land family lifestyle, ITS Sukolilo + UK Petra zone (student-driven indie streetwear scene), Mulyosari scenic residential, Galaxy Mall East Surabaya (RTW outlet mall)
Kya-Kya Kembang Jepun Chinatown (Chinese-Surabaya lookbook for the Sangjit-wedding fashion market + Imlek collection brands), Pasar Atom 4-floor textile wholesale serving Chinese-Korean import buyers (B2B textile brand catalog + fabric props sourcing), House of Sampoerna colonial heritage museum, Tugu Pahlawan November 10th heritage, Jembatan Merah colonial heritage, Tanjung Perak Port for industrial-fashion drone aerial
Tanggulangin handmade leather artisan hub since 1939 (showroom + workshop of 4-generation bag, shoe, jacket craftsmen), Sidoarjo city for satellite studio shoots near Tanggulangin to avoid back-and-forth, Juanda Airport (30 minutes) for out-of-town client pickup, toll access to Pasuruan-Probolinggo (for Tretes-Prigen / Bromo seasonal shoots)
Gresik industrial zone (Petrokimia, Semen Gresik/SIG — industrial-fashion crossover shoot option for workwear / streetwear brands), Bangkalan via Suramadu Bridge (30-minute bridge) for authentic Madura models + Salt Island cultural heritage, Madura Island day-trip for brands expanding to Madura consumers
Pacet-Trawas Mojokerto (1.5 hours — tea plantations + waterfalls for seasonal nature editorial), Tretes-Prigen Pasuruan (1.5 hours — golf + hot spring for premium lifestyle), Batu Malang (2 hours — apple orchards + theme parks for seasonal collection), Bromo Tengger Semeru sunrise (4 hours + T-1 Cemoro Lawang overnight — legendary destination shoot for seasonal heritage / mountain-edition campaigns)
Explore More
Beyond this service, the Fotofusi team is ready to handle various other photography & video needs — all by verified local crew.
