Top talent reads Glassdoor reviews, checks company LinkedIn, and browses Instagram career before applying. Authentic employer branding content — not stock photos + generic slogans — makes your hiring funnel 3x more effective. Fotofusi assigns teams across 167+ cities. From Rp 3.5M.
About Fotofusi Employer Branding Content
Fotofusi is an employer branding content brand with corporate-trained team networks in 167+ cities across Indonesia. Top Gen-Z and early Millennial talent no longer applies to generic job postings — they research companies first via LinkedIn, Glassdoor, Instagram career accounts, even TikTok #worklife. Authentic employer branding content is the first filter: if your visual culture looks fake or generic, talent skips to competitors.
What sets us apart: we pick teams experienced in employer branding projects for companies of various sizes (startups of 30-50 people to corporations of 5000+ employees). We've handled 127+ projects, understand HR/talent acquisition team briefs, and know shot lists that work: authentic office tours, behind-the-scenes work culture, non-staged-looking employee testimonials, candid team activities, leadership profiles, and lifestyle moments that resonate with target candidates.
Popular use cases: company career page hero photo + video, monthly LinkedIn 'Life at [Company]' posts, Instagram career account content batches, TikTok recruitment campaigns, internal employee handbook visuals, town hall presentation backdrops, plus content for job fair booths and campus recruiting. Authentic content = candidate quality up and time-to-hire down.
Payment goes through Fotofusi escrow — funds held until HR/marketing approves. Because teams are assigned from HQ or branch cities, transportation is included. For companies with multi-offices (Jakarta HQ + Surabaya/Bandung/Medan branches), Eksklusif retainer covers multiple locations with consistent style. Employer branding investment breaks even quickly through candidate quality improvement and rising offer acceptance rates.
Teams understand HR/talent acquisition briefs. Handled 127+ employer branding projects. Know shot lists that work for hiring funnels.
Behind-the-scenes work culture, candid employee testimonials, natural team activities. Not generic stock-photo smiling-teamwork that doesn't fool talent.
Career page hero, LinkedIn 'Life at Company' posts, Instagram career, TikTok recruitment, internal handbook, job fair booth — all formats included.
For companies with HQ + branches in multi-cities, Eksklusif retainer covers all offices with consistent style — important for brand alignment.
Packages & Pricing
Four packages by company size & content scope. Pricing reflects tier-2 cities. For tier-1 cities (Jakarta, Bali, Surabaya, Bandung), a 20–25% adjustment applies.
Career page essentials, single office
From
Rp 3.500.000
Best for: Startups or small-medium companies (30-100 employees) newly launching career pages or LinkedIn 'Life at' content. Single office shoot, output for 1-2 weeks content batch.
CHOOSE THISMost popular — comprehensive single office
From
Rp 7.000.000
Best for: Medium companies (100-500 employees) seriously scaling recruitment. Full-day shoot with diverse content for 1-2 months of LinkedIn + Instagram career account post schedule.
CHOOSE THISMulti-day campaign + recruitment video
From
Rp 14.000.000
Best for: Large companies (500-2000 employees) or companies launching new products/divisions with major recruitment drives. Multi-day shoot capturing all culture angles, plus dedicated recruitment video.
CHOOSE THISAnnual multi-office retainer or 1-month campaign
From
Rp 28.000.000
Best for: Corporations (2000+ employees) with multi-offices in multiple cities, or companies launching major employer branding campaigns over 1 month. Annual retainer saves 30-40% vs ad-hoc shoots.
CHOOSE THIS* Package prices reflect tier-2 city baselines. For tier-1 cities (Jakarta, Bali, Surabaya, Bandung), a 20–25% adjustment applies. Multi-office shoots in different cities: transparent transport & accommodation at actual. Eksklusif: custom contract with company-size-specific SLA.
Not sure which package? Chat WA with Fotofusi team →
What You Get
More than office photos. Every package includes deliverables ready for complete recruitment funnel use.
Hero photo + video for career page (16:9 web format), plus team photos and office tour shots that scale across multiple career page sections.
'Life at [Company]' content for monthly post scheduling — square (1:1) LinkedIn-optimized format, plus carousel-ready images for multi-slide posts.
Testimonials from 2-10 employees (per package) — diverse divisions, levels, tenures. Authentic moments, not scripted. Great for recruitment videos and job postings.
Vertical 9:16 reels 10-30 seconds — great for TikTok recruitment, Instagram Reels career accounts, viral-able content to reach Gen-Z talent.
Professional CEO/founder + key manager photos — ready for career pages, media interviews, and corporate communication.
Different color tone, background retouch, or alternative crop? Minor revisions are free until HR/marketing sign-off.
Process
From HR brief to delivery, everything is coordinated by the Fotofusi team. Corporate workflow with ethical employee consent.
Message Fotofusi admin via WhatsApp. Share: company size, industry, target candidate profile (Gen-Z entry-level? Senior tech?), office cities, number of offices, and goal (career page launch, LinkedIn content batch, recruitment campaign).
Quality team picks corporate-trained team experienced with employer branding in your industry. Sample LinkedIn 'Life at' post + recruitment video portfolios sent.
Confirmed? Transfer 30% deposit to Fotofusi escrow. Digital contract includes NDA and employee consent clause (opt-in required for photographed subjects).
T-7 before shoot: online briefing with HR + Fotofusi team. Discuss shot list (office tour, work moments, specific team activities, testimonial candidates), employee consent process, and shoot schedule per division.
Fotofusi team arrives with non-intrusive equipment — shoot pace adjusted to employee workflow to avoid disrupting productivity. Coverage of office tour + work moments + testimonial interviews. Remaining 70% transferred.
Edits delivered in 10 working days (Premium: 14 days, Eksklusif: per event). Delivered via Google Drive with folder structure per use case (career page, LinkedIn, Instagram, reels, internal). Escrow released after HR satisfaction.
Why Choose Fotofusi
Employer branding content is talent acquisition investment, not generic corporate shoot. Fotofusi treats it as an HR-strategic asset.
Team understanding HR/talent acquisition briefs, not just event shoots. Handled 127+ employer branding projects — know shot lists that work.
Subject employee opt-in protocol — avoid risk of employees feeling forced or privacy concerns. Treat employees as stakeholders, not props.
Not stock photo + generic slogans. Capture real work moments, real interactions, real culture. Today's talent can detect fake content immediately.
For companies with HQ + multi-city branches, we coordinate centrally — consistent style in Jakarta, Surabaya, Bandung, Medan, etc. No need to hire 5 separate vendors.
Office shoots anywhere — Jakarta HQ, Surabaya/Bandung/Medan/Makassar/Denpasar branches — we have local corporate-grade teams.
Annual retainer saves substantially vs ad-hoc per shoot. Plus dedicated team for brand consistency — important for multi-year employer branding strategy.
Testimonials
Riza Putranti
Head of Talent Acquisition, Tech Startup · Jakarta · March 2026
“As talent acquisition lead at a Jakarta tech startup with 200 employees, I needed employer branding content for a new career page launch. Used Fotofusi Standard package — full-day shoot capturing the Senopati office, multiple division team activities, and 7 employee testimonials. Post-launch, application rate up 60% with improved candidate quality. Rp 7M investment broke even by month 2 through recruitment fee savings.”
FAQ
13 common questions from wedding photography clients in Jogja.
Basic package starts at Rp 3,500,000 (half-day, single office, career page essentials). Most popular Standard at Rp 7,000,000 (full-day, comprehensive single office). Premium Rp 14,000,000 (multi-day 2-3 days, recruitment video). Eksklusif Rp 28,000,000 for annual retainer or full 1-month multi-office campaign. Pricing reflects tier-2 cities. For Jakarta, Bali, Surabaya, Bandung, expect a 20–25% adjustment.
Fotofusi has corporate-trained teams in 167+ cities across Indonesia. Corporate office hubs: Jakarta (SCBD, Sudirman, Kuningan, BSD), Bandung (Setiabudi, Dago), Surabaya, Yogyakarta, Bali (Denpasar for tech & creative), Medan, Makassar, Balikpapan (oil & gas), Pekanbaru, plus industrial park cities (Karawang, Gresik, Cilegon).
Very important. Fotofusi team has consent SOP — before shoot, HR team sends notice to employees about the shoot (date, scope, usage). Employees opt-in via form/email. Won't capture identifiable features without explicit consent. For testimonial interviews, release forms signed before publication. Mitigates legal and ethical risks.
Standard package and above include leadership profile photos (CEO/founder + key managers). Output: formal portraits and candid lifestyle — ready for career pages, media interviews, and corporate communication. For Basic package, leadership profiles available as add-on Rp 500K-1M per person.
Premium package and above: can do multi-office in 1 package (max 2-3 offices). Eksklusif annual retainer: covers unlimited office locations for 1 year. For multi-city shoots, transparent transport & accommodation at actual. Style consistency guaranteed via central coordination.
Basic & Standard packages: 10 working days. Premium: 14 working days. Eksklusif: rolling delivery per event (10-14 days) + annual master set. For rush deadlines (e.g., job fair or campaign launch), rush 5-7 days available with rush fee.
Yes. Standard package and above include 5-7 short reels (vertical 9:16) great for TikTok recruitment and Instagram Reels career accounts. Premium: 10-15 reels pieces for 2-3 months content batch. Trending formats: 'day in the life', 'meet the team', 'why I work here', and culture moments.
Yes. Team assignment includes awareness of industry-specific work culture — tech startup (casual, open office, ping pong), banking (formal, structured), manufacturing (operational, safety-focused), consulting (professional services), creative agency (artsy, expressive). Content tone adjusted to brand DNA and target candidate.
For sensitive industries (security concerns, confidentiality, IP-heavy), we're familiar with compliance requirements. Standard NDA, sensitive areas respected (no shooting in trading floors, server rooms, labs), and output reviewed by corporate communication team before publishing. Great for banking, mining, oil & gas, tech R&D.
Because Fotofusi assigns teams from the main office's city, in-city transportation is included. For multi-office in multi-cities (e.g., Jakarta HQ + Surabaya branch), inter-city transport at transparent actual. Eksklusif retainer: multi-office travel budgeted in retainer fee, transparent upfront.
Common metrics: application rate up (organic vs paid), candidate quality improvement (interview-to-offer conversion), offer acceptance rate up, time-to-hire down, recruitment fee saving (less reliance on headhunters), employee referrals up. Fotofusi clients report on average 40-60% improvement in 2 of the above metrics within 6 months.
30% deposit goes to Fotofusi's account (not directly to the team). Remaining 70% paid on shoot day. All funds held by Fotofusi until HR/marketing confirms satisfaction with edits. Team is paid only after brand approval. For Eksklusif retainer, quarterly or annual billing per contract.
Minor revision guarantee (color tone, background retouch, alternative video cut) is free until HR/marketing signs off. Because payment is held in escrow, funds are only released to the team after brand confirms satisfaction. For major disagreements (fundamental style differs from brief), the Fotofusi quality team mediates.
Service Areas
Fotofusi's employer branding team network in 167+ cities across Indonesia. Corporate office hubs by region:
Jakarta (SCBD, Sudirman, Kuningan, BSD, Cilandak), South Tangerang (BSD tech hub), Cikarang (industrial), Bekasi, Bogor
Bandung (Setiabudi, Dago tech & creative), Cimahi, Karawang (industrial), Bekasi (manufacturing)
Yogyakarta (tech & creative startups), Semarang (manufacturing + banking), Solo (heritage industry)
Surabaya (industrial + banking), Sidoarjo, Gresik (industrial hub), Malang (tech campus)
Denpasar (tech & creative), Canggu (remote work hub), Mataram (Lombok tourism business)
Medan (corporate + plantation), Pekanbaru (oil & gas), Padang, Palembang, Lampung, Batam (manufacturing + tech)
Balikpapan (oil & gas + mining HQ), Samarinda (mining), Banjarmasin, Pontianak
Makassar (logistics + plantation), Manado, Palu, Kendari (mining), Sorong (oil & gas), Jayapura
